Go SocialE specializes in digital and social media marketing for dental professionals. Go SocialE operates
in Arizona and is comprised of business partners Susanna “Susie” Satta and Cooper Balestrino. Susie and
Cooper have over a decade combined of experience working successfully with a number of dental
professionals throughout Arizona to help get the business side of dental practices up, running, and
thriving. Below are a few of the digital marketing strategies that Go SocialE utilizes for their dental
professional clients around the Valley.
1) Social Media
The use of social media may seem like an odd or foreign concept for a dental practice. However, social
media is crucial for developing a well-rounded online presence. In the technological age, your future
patients are already current users of social media. The level of engagement, particularly with a platform
like Instagram that utilizes visual content, allows the opportunity to build and interact with patients in a
unique and widespread way.
2) Website and SEO
To thrive, small businesses must have a website and utilize search engine optimization (SEO) best
practices so that patients can find that website. Go SocialE partners with CUOPTIMIZED in web design,
SEO, and search engine advertising. Susie and Cooper also have a background working specifically in the
dental field, so they speak your language and know exactly what information a user needs when going
to your website.
It is important for dental practices to focus on accumulating reviews on Google, Facebook, and Yelp. Not
only is this where potential patients go to find a dentist that is right for them, but these reviews can
easily be turned into testimonials for your individual dental practice.
4) Visual Content and Technology
As we mentioned in our blog “3 Reasons to Advertise on Instagram,” posts with images produce 650%
higher engagement than text-only posts. At Go SocialE, we recommend posting high-quality videos to
introduce yourself to potential patients, before and after photos of smiles, and highlighting the new
dental technology offered in your office.
Interested in growing your dental practice with digital marketing? Call Go SocialE at 480-658-7364, email
us at info@GoSocialE.com, or visit our Contact page.